John Lewis to launch in-store treatments
Department store chain John Lewis today confirmed rumours that it will be launching in-store salon and spa services, including massages and facials, from this summer. Its first treatment rooms will open in the group's Reading and Cheadle stores this summer with more scheduled to be rolled out later in the year. John Lewis is the latest retailer to jump on the beauty treatment band wagon. Supermarket giant Tesco announced plans earlier this week to roll out up to 70 salons by the end of the year. John Lewis reported that sales of its beauty products were up 14% on last year and that the new in-store treatment concept was a reaction to increasing customer demand for such services. The spa boutiques will offer treatments including facials, manicures, pedicures, eyebrow and eyelash tinting and threading using brands including Clarins, Elemis, Liz Earle, Decléor, Blink and Jessica. John Lewis managing directorAndy Street said: 'The beauty spa concept is the start of a more holistic service offering to customers, and our investment means we can continue to improve the customer experience by adding new and exciting concepts.' Head of beauty and accessories Amanda Scott added: 'By offering a wide range of brands and treatments, for both women and men, John Lewis will be adding another dimension to what is already a market-leading beauty offer. 'Customers can expect to see exclusive face and body treatments, massages, manicures, pedicures, eyebrow threading, false lashes, tanning and waxing.'
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