Babor opens new Berlin flagship
German skincare brand Babor has opened a new flagship institute in Berlin. The 130sq m space features three treatment rooms, each highlighting a different Babor product.
Other facilities include an ampoules bar, where customers can try the brand’s trademark ampoule concentrates. Light and airy, the design of the boutique and treatment rooms has been inspired by the rose, part of the Babor branding, with colours and materials such as brushed metal in shades of gold and rose gold used in the treatment area.
Managing director Michael Schummert said of the opening: “Berlin is the trend city in Germany and influences other metropolises in the world. “It’s the perfect location for our flagship institute and I’m delighted to have the opportunity to refine our concept here with our new store.”
The flagship stocks the full range of Babor products.