Business

How to attract your dream clients using social media

Struggling with no-shows or last-minute cancellations? Business mentor Poppy Owen explains how beauty professionals can create targeted, confident social media content that attracts loyal, high-value clients who respect your time and trust your expertise.

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Nails

Professional Beauty to start launching regular online nail competitions

We are beyond excited to announce the launch of our regular Instagram nail competitions, where Professional Beauty will regularly give you the chance to get creative and challenge your skills as a nail tech.

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Beauty

London named top international city for beauty

London has been named the top international city for beauty, leading Europe in salons, spas and wellness culture. See how cities like Paris, Zurich, and Manchester stack up in Catrice Cosmetics’ beauty index.

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Skincare

Quarter of UK tweens using strong actives like retinol, study finds

As children become increasingly exposed to skincare trends on social media, beauty professionals and parents are raising concerns about the use of active ingredients like retinol and AHAs in tween routines.

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