How to use influencers to boost your business

Creating multi-purpose content and returning to long-form video content on Instagram and Tiktok are the best ways to get the most out of your influencer partnerships in 2024, according to a new report.

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Revealed: the most popular beauty businesses in the UK

The most popular beauty trades across the UK have been revealed in a new report by business experts – with nail salons taking the top spot.

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Viral video shows robot applying lash extensions at “world’s first AI lash lab”

Instagram users are concerned about eye safety following a viral video showing a robot arm applying lash extensions to a young woman.

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How to start a nail business at home

Jo Tompkins, business mentor for sole traders in nails and beauty explains how to still be successful without the shopfront...

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Meet the winners of the Professional Beauty Nail Competition 2024

The year's theme was 'Zodiac' with students and professionals competing over the two days to test their timing, skill and creativity. Let's meet the winners...

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