How to protect your salon from no-shows

Fresha’s new deposits feature now delivers unrivalled income protection for hair, beauty and wellness businesses against late cancellations and no-shows.

This new feature helps minimise lost income, and provides a means of prevention that the industry has been waiting for. 

How does Fresha deposits work?

As the single most requested feature from its 60,000 partners and 200,000 hair, beauty and wellness professionals, businesses using Fresha can now collect advance deposits for appointments, with innovative features that allow the deposit to be customised based on the service being booked, or the client type. 

Deposit payments are quickly and securely received via Fresha payments at the time of the appointment booking, meaning Fresha partners can rest easy, knowing that they’re protected if a client cancels late or fails to show up at all.  

Simple to use and highly effective, the deposit paid by the client is deducted from their bill following their service, and in the event of a late cancellation or no-show, the deposit is retained by the salon to protect them from a loss of income. 

Fresha chief executive and co-founder William Zeqiri says: “Addressing the issue of lost revenue through no-shows and late cancellations is a priority for hair, beauty and wellness businesses, and for us at Fresha. 

“Deposits add another vital layer of protection for our partners in addition to the existing no-show and late cancellation policy features that are already reducing revenue loss by up to 60%. 

“Our new deposits feature further protects our partners from what is a preventable loss of income.”

As the world’s fastest growing salon software, Fresha has already processed over 450 million appointments. 

As a direct reflection of the move by salons to embrace and manage their businesses using technology, the new deposits feature is another step on the road to helping salons manage appointments, market their services and protect themselves against loss from clients who don’t turn up, or cancel unreasonably late.

How salon software can drive growth

With new feature innovations driving growth and delivering protections for its partners, Fresha co-founder Nick Miller adds: “Fresha has already processed millions of appointments, so reducing revenue loss from no-shows and late cancellations makes a huge difference to individual businesses, and the global industry.  

“Our new deposits feature takes revenue protection to a new level by revolutionising how our partners can manage this issue. We’re delighted to make it available.” 

Setting up deposits on Fresha couldn’t be easier. When you join Fresha’s free appointment scheduling software and enable Fresha payments you can:

• Enable deposits across your entire service menu, or apply deposits to selected services.

• Decide how much to charge upfront: you can require clients to pay a partial amount or the full price at the time of booking, with advanced options to customise the amount depending on the service being booked.

• Decide who pays a deposit: you may require all clients to pay upfront, or apply deposits only to certain groups, such as first-time clients

The combination of using Fresha to manage appointment bookings and payments seamlessly is increasing business efficiency, and making it easier for clients to book an appointment with their favourite stylist. 

And, with Fresha’s  consumer-facing website and app generating new clients and bookings online, Fresha is positioning itself at the forefront of beauty technology, while appealing to the way consumers want to manage their lives. 

A win-win for salons and clients 

“The majority of appointments are now being booked outside of conventional working hours,” says Miller. “Consumers want the convenience of booking appointments in their leisure time, and they’re increasingly dependent on technology that allows them to do that, as well as searching for salons and services in their area. 

“Fresha is a win-win for salon businesses and their clients; it provides an end-to-end solution that gives clients what they want, while also protecting salons against income loss should a client book and then fail to arrive.”   

Fresha salon software is transforming the way hair, men’s grooming, beauty, spa and wellness businesses are managing, promoting and protecting their businesses. Join Fresha free here. 

This is a sponsored post in association with Fresha salon software.