Reflexology and massage tops list of complementary treatments

Reflexology and massage are the two most popular alternative therapies with UK clients, according to a new survey.

In a member survey carried out by the Federation of Holistic Therapists (FHT), reflexology and massage emerged as the treatments clients most frequently request, followed by aromatherapy treatments.

The most common reason clients seek complimentary treatments are, the survey found, help with long-term health problems, including cancer, arthritis, MS and fibromyalgia.

Jennifer Wayte, president of the FHT, said: “Complementary therapies can support those affected by medical conditions, helping them to manage their symptoms and cope with the emotional and physical challenges they face.”

The FHT members’ survey also showed that the majority of complementary therapists in the UK, 85%, are self employed while nearly half, 47%, work out of their own home.

Among the issues that concern complementary therapists is not being taken seriously, particularly by medical and healthcare professionals. Other areas of concerns for practitioners include training and standard within the field.

Other findings from the survey include that word-of-mouth is the most important marketing tool for complementary therapists, with 85% naming it the key way of driving new business.