New research reveals that over three-quarters of UK adults with skin conditions feel more anxious about their skin during summer, with social media trends and ineffective treatments adding to the emotional toll.
As summer approaches, a new UK survey reveals how deeply skin conditions continue to impact mental health – with social media trends like the Korean beauty ideal of "glass skin" adding to the pressure.
According to research by private compounding pharmacy Roseway Labs, 77% of UK adults with a current skin condition say that social media has made them feel more pressured to achieve flawless skin. That number climbs to 85% among millennials and 93% of Gen Z.
The study, which polled 2,000 UK adults living with conditions such as acne, eczema or psoriasis, also found that 76% feel more anxious about their skin during summer months, when flare-ups can be exacerbated by heat and UV exposure.
Skin conditions linked to self-consciousness and mental health struggles
The findings suggest a widespread emotional toll, with more than half (53%) of respondents reporting that their skin condition makes them feel self-conscious, and 38% saying they think about their skin often. Millennials reported the highest levels of insecurity (57%).
This growing emotional burden comes alongside frustrations with treatment outcomes. Almost four in five (79%) respondents said that GP-prescribed or over-the-counter treatments haven’t worked for them, prompting many to seek alternative solutions.
Consumers spend £177 a year on skin solutions but see limited results
With conventional treatments often falling short, people are turning to off-the-shelf options in an attempt to manage symptoms, spending an average of £177.48 annually on skincare products. However, long-term relief remains difficult for many.
The research suggests a gap in awareness about personalised skincare options, which can address individual skin types, sensitivities and even allergies – especially during summer when flare-ups can be more severe.
Growing demand for personalised dermatology treatments
Roseway Labs, which works with dermatologists to create customised skincare formulations for conditions such as acne, rosacea, psoriasis and hyperpigmentation, reports a 31% year-on-year rise in dermatological treatment enquiries.
The pharmacy attributes the rise to growing consumer demand for more effective and tailored skincare solutions that support long-term skin health and confidence, especially as anxiety around appearance peaks in warmer months.
Unlike standard prescription or store-bought products, personalised prescription skincare is custom-made to meet individual needs, making it easier to follow treatment plans and reducing the risk of side effects.
Why this matters for beauty professionals
With nearly 35 million UK adults estimated to be living with a skin condition and social pressures growing, beauty professionals may increasingly encounter clients navigating the emotional and physical toll of skin health.
Understanding these concerns can help therapists and skin professionals offer more empathetic, informed support to clients this summer, alongside professional, personalised skincare.
