St Tropez reveals new distribution partnerships

Tanning brand St Tropez has annouced two new distribution partnerships with Alan Howard and Ellisons, to evolve the brand’s professional business model and expand its salon network.

Ellison will distribute the brand in the UK, with the exception of the North which will be overseen by Alan Howard.

Catherine Ferma, St.Tropez Spa director, said:  “We have chosen to partner with Ellisons and Alan Howard as they are true experts in the beauty industry and understand our vision."

She added: "Ellisons’ advances in e-commerce and CRM systems will allow our loyal customers to purchase with ease. Alan Howard’s unrivalled presence in the North of England and established relationship is a perfect match for us."

In order for a smooth and seamless transition to take place St.Tropez, Ellisons and Alan Howard will contact all of their customers to inform them of this new distribution deal.