Steiner Spa Consulting launches spa profitability predictor

Steiner Spa Consulting has launched the Steiner Spa Index, a business tool designed to help hotels predict the profitability of spa projects before embarking on them.

The metric analyses factors such as hotel demographic, average room rate and hotel occupancy to estimate the viability and profitability of a future spa. 

Operational spa cost factors such as staffing expenses and the cost of treatments, products and utilities are also taken into account.

Steiner Spa Consulting vice president Trent Munday said: "Hotels need a basic understanding of the business potential of their spa before they invest in the project."