Beauty, hair and spa achieve Government representation under new Personal Care sector

After months of campaigns, Personal Care has been recognised by Government as a specific sector, meaning beauty, spa and hair will no longer be lumped in with retail, hospitality or any other sector when Government decisions are made.

A strategic campaign, led by British Beauty Council, UK Spa Association, British Association of Beauty Therapy and Cosmetology (Babtac), the National Hair & Beauty Federation (NHBF) and Hair & Barber Council, has led to the Government granting a newly formed, sector-specific team dedicated to supporting Personal Care.

These four organisations worked closely with the Department for Business, Energy & Industrial Strategy (BEIS) to overcome the challenges that coronavirus-related closures brought in the past year and to highlight the size and scope of the personal care sector as the major UK force it is.

British Beauty Council described the creation of a dedicated sector team as "a major milestone for UK hair, beauty and wellness, with far-reaching positive implications: raising awareness outside of the industry; allowing government to improve its understanding of this dynamic, economically valuable and highly innovative sector, and paving the way for future financial support".

Industry reaction to new Personal Care sector 

British Beauty Council chief executive Millie Kendall MBE said, "When the British Beauty Council formed in 2018 there was no government representation. This government recognition cements one of the key goals of the British Beauty Council - which from its inception set out to have the beauty industry recognised at government level; creating the first working definition of the beauty industry and also commissioning an exhaustive report aimed at valuing the contribution of the beauty industry to the UK economy. Fast-forward two years and we have achieved this major milestone as an industry and look forward to shining the light on the beauty industry to further showcase and improve this amazing sector in which we all work.”

Helena Grzesk, chief operating officer at British Beauty Council and former general manager of the UK Spa Association, added, "The creation of a designated sector team for personal care within government is a monumental moment for the industry, clearly demonstrating the newly attained credibility,reputation and valued economic contribution we have worked so hard to highlight. It's wonderful for the sector to receive the recognition it rightfully deserves and exciting for the future.”

Babtac and Cibtac chair Lesley Blair said, “As one of the largest contributors to the UK Economy, our sector deserves to have a strong dedicated voice in Government, something Babtac has campaigned and worked towards for many years, and we look forward to the opportunities and credibility this will provide our industry going forward.”

NHBF chief executive Richard Lambert added, “We are delighted that BEIS is giving the sector the recognition it deserves. Our work now continues to secure urgent and vital support for hair and beauty as lockdowns and restrictions continue and we look forward to positive discussions with BEIS to secure the best possible deal for the personal care industry.”

What do you think of this major change? Let us know in the comments.