Read Professional Beauty magazine June issue for free
The June issue of Professional Beauty magazine has landed and it includes loads of helpful information to help your beauty salon or spa business during lockdown and after.
The digital PB June 2020 issue highlights include:
Get ready to reopen: We round-up the leading industry bodies’ coronavirus safety procedure guidelines you will need to follow when you reopen. Plus, download PB’s exclusive checklist poster so clients know you’re following the right protocols.
Crack the code: You need to prepare every aspect of your salon business for reopening, and that includes updating your software. Use these handy tools to manage your cash flow successfully and execute your email marketing.
Natural selection: There is a lot of jargon in the beauty world, which is why we’re explaining the difference between two of the biggest terms – natural and organic.
Talking to… Marian Newman: The powerhouse tech reveals how she made it as one of the biggest names in nails, as well as giving us details on a new education and training project she is due to launch later on this year.
Is it time to join forces?: Dr Kim Prescott explains how to partner with a nurse in your salon to offer more advanced treatments like botox and filler, and how this collaboration could benefit both parties if done right.
Operational advice: We reveal five digital marketing techniques that are guaranteed to boost sales when you reopen, from mastering your website’s SEO to launching new social media initiatives.
Digital direction: Web jargon busted: PB’s social media editor Chris Halpin explains what these digital terms really mean.
Career Path: Skincare and tanning pro Michaella Bolder reveals how to make it as a celebrity therapist and land regular TV work.
Treatment news: Shared Beauty Secrets’ social distancing back massage and Katherine Daniels’s peel and LED combo facial.
Ask the experts: Correcting a dodgy microblading job, perfecting your facial waxing technique and getting your spray tanning product ratio right.
Nail notes: Metta Francis reveals how to charge what you’re worth as a mobile nail tech and get it.
New products: Hot summer launches from Light Elegance and Mii; get to grips with Dermalogica’s new Retinol Clearing Oil.
Cover image: Hair: Miquel Garcia and Revlon Professional Artistic Team – Ingrid Kadlecova, Una Radivojevic, Kirsten McKintosh, Krystal Malchuk and Paco Garrigues Make-up: Dani Rull Styling: Belen Antolin Photography: Miguel Reveriego.