Professional Beauty September magazine: the highlights
The September 20 issue of Professional Beauty has landed and features tons of advice on how to run a profitable beauty business during these unprecedented times.
Articles this month cover how to effective treat maskne (mask-induced acne), tops tips for salon and spa email marketing, and MP Caroline Nokes opinion on whether the industry should be regulated.
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Professional Beauty September magazine highlights include:
Behind the mask – Maskne is the latest form of acne to plague the skin. Find out how to help your clients manage the symptoms of these face covering-related breakouts.
Is your email marketing effective? – Business coaches Ryan and Hollie Power of Salonology outline seven ways you can use email marketing to help grow your salon or spa business, covering the content no-nos to avoid.
Voice of the industry – Caroline Nokes MP explains how beauty businesses can get their voices heard in parliament more and why regulation of the industry could be a good thing.
Talking to... Chelseé Lewis – The London-based facialist reveals how she’s planning to earn back the revenue she lost during lockdown and how she’s futureproofing her beauty business.
Digital direction – Explained: how your salon can retail on social media.
Insider – Monthly stats to help beauty salons and spas benchmark their businesses.
Ask the experts – How to get the best results using chemical peels, and how to approach risk-averse clients during this period.
Treatment news – We take a closer look at Smart Group’s Em Shape device and some new training courses from Just Wax.
New products – New make-up range for men, an ultrasonic device from Eve Taylor, and a hybrid mask from Dermalogica.
Career Path – Busi Chamboko on how to survive the pandemic as a new salon owner.
What are you loving in the September issue of the magazine? Comment below.