Tackling pigmentation with skincare

Pigmentation is often one of clients’ biggest skin concerns. It can range from dark spots and pigmentation to hyperpigmentation, and can be caused by a multitude of lifestyle factors. 

In a simple sense, pigmentation is caused by overactive melanin production within our skin cells. 

The main triggers are sun damage, age, pregnancy and acne scarring and in order to combat this melanin must be controlled. 

Sun damage is the most common cause of pigmentation. Exposure to UV rays stimulates the creation of free radicals in the skin, which then promote oxidative stress and can be truly damaging to the deeper layers of the epidermis. 

Free radicals are the primary cause of discolouration, but they also contribute to signs of ageing because they harm collagen and elastin cells. 

Living on the outer layer of our dermis is melanin (which helps give our skin its colour) which protects our deeper skin layers from free radical damage. 

Daily use of SPF is vital to block and prevent oxidation whilst also protecting further harm, irritation and redness. 

But what can we do once pigmentation has already appeared? 

The Vinoperfect Complexion Correcting Serum by Caudalie contains a natural melanin inhibitor which is clinically proven to help – Viniferine. 

Viniferine is a natural active which is extracted from grape vine sap. It is stabilised and used within the formula, and has been shown to help even skin tone by 63% after just one bottle in a clinical study (dermatological scoring, 56 days, 65 women, 91% of volunteers).

Viniferine is 62 times more effective than vitamin C (the most commonly known ingredient for brightening), according to in-vitro testing of the inhibitory action of Viniferine on tyrosinase.

The serum is lightweight, suitable for all skin types and contains 98% natural ingredients. It’s also highly regarded by consumers, selling one bottle every 30 seconds worldwide. 

For more information about the Vinoperfect Complexion Correcting Serum click here, and discover more at uk.caudalie.com

This is a sponsored story in partnership with Caudalie.