Free appointment-booking software Shedul receives £3.8m investment

Salon and spa software brand Shedul has received a $5 million (approx. £3.8m) investment to “supercharge” product development.

The free appointment-scheduling software has users in more than 120 countries, with big user bases in the UK, US, Canada and Australia.

The investment was led by international venture capital company Target Global, with backing from global marketplace investor FJ Labs. Individual investors included two start-up founders.

Shedul has now raised $11 million (approx. £8.4m) to date through funding rounds and is preparing for an upcoming Series B round.

Salons and spas can manage appointments, point-of-sale, customer records, inventory and financial reporting with the software. Over six million appointments are booked each month through Shedul. According to the company, the platform is on track to process $3.5 billion (approx. £2.7bn) worth of appointment bookings by the end of 2018.

Co-founder and chief executive William Zeqiri said the company would use the investment to develop new features and support marketplace rollout. "We're incorporating intelligent features on our marketplace to help merchants grow revenue.

"For example, smartly displaying price and availability options, based on the customer's purchase history and the merchant's projected occupancy. This frees up merchants to do what they do best and spend more face time with customers."

The employees who manage your bookings can be your beauty business's most important asset. Find out how to shape brilliant front-of-house staff.

Image: Instagram/heyshedul