Iiaa launches new products exclusively at Professional Beauty

The International Institute for Anti-Ageing (iiaa) is home to Advanced Nutrition Programme beauty supplements, Environ Skincare and Jane Iredale mineral cosmetics. The three brands work in synergy to Feed, Fortify and Finish™ the skin, achieving superior, measurable results. The iiaa works in partnership with their stockists to help them increase sales by offering a range of business building in-salon services and first class training. Here’s a sneak peek of their new launches at Professional Beauty.

The new Jane Iredale Spring Collection will be unveiled, perfect for adding a pretty pop of colour for the bright new season. The collection features two beautiful eyeshadow trios, a rosy cream blusher, a peachy bronzer and two moisturising lipsticks, all in flattering new shades. As with all Jane Iredale products, they’re made with natural minerals and free from synthetic dyes, colours and fragrances.

Clients who want to get their body summer-ready will love Environ’s new sculpting treatment which harnesses state-of-the art technology to address larger areas of the body and improve the texture and appearance of thighs, stomach and arms.

A stunning new brand identity for the Advanced Nutrition Programme will be also be revealed.

In addition to these exciting new launches, visitors to the iiaa stand (R38) will be treated to complimentary skin analysis, make-up demonstrations, a preview of jane iredale’s #itonlytakesaminute social media campaign and exclusive show offers.

Register for the Professional Beauty London show here.