Dream Nails launches AI chat tool to answer clients' nail queries

Published 17th Nov 2023 by Kezia

Salon franchise, Dream Nails has announced the launch of an AI chat tool available on web and WhatsApp to provide 24/7 support and answers to clients’ common questions about treatments, prices and more aiming to enhance customer service and a personalised experience in the nail industry.

The 24/7 nail expert will be able to immediately tell clients the difference between gel polish and builder gel, the cost of nail art and other questions that nail techs get repeatedly asked that take time out of their day and attention away from clients. The solution will be rolled out at all Dream Nails salons which have multiple locations in Essex and East London, and offers a wide range of nail treatments and systems from Biosculpture to SNS Dipping Powder as well as brow and lash treatments. 

“At Dream Nails, we believe that the heart of a great nail treatment lies in the personal connection between the technician and the client,” said Thanh Vu, CEO of Dream Nails.  

“With AI taking care of the routine tasks, our talented team can devote their full attention to  delivering personalised, high-quality nail care that our clients deserve.” 

Have you read our feature about how AI is being used in beauty salons? Read it now in the November issue... 

Next in their sights is a seamless appointment booking and management platform powered by their AI assistant. “You’ll never need to log in or waste time filling in forms. Just a quick message and your appointment is booked – a simple and hassle-free experience every time” says Thanh.

Are you harnessing AI in your beauty salon? Let us know how in the comments...



Published 17th Nov 2023

Kezia Parkins is the deputy editor of Professional Beauty. She has a background in medical journalism and is also as trained nail tech. As such, she is particularly passionate about all thing nails, as well as the science behind beauty products and treatments. Contact her at [email protected]

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