Apply for a PHAB Service Star to be recognised as a top beauty pro

PHAB Standard has relaunched The PHAB Service Stars – an online platform that connects clients with the best industry experts in beauty, nails, hair and barbering. 

The idea of the platform is not only to connect customers with the best in the industry but to also provide beauty and hair professionals with a measurable benchmark for performance, helping their career progression and business reputation. 

Salon professionals can apply online for a PHAB Service Star by proving a certain set of criteria: key performance results and customer testimonials, along with their manager’s support. 

If the beauty pro performs at a higher level than industry average and pass the verification processes then they gain the PHAB Service Star, which is then renewed annually. 

You will also receive a certificate, personalised window decal and social media graphics to use to promote your accomplishment. 

Apply for a PHAB Service Star today. 

“This industry of ours has exceptional service providers within it. I’ve always believed that if we, as an industry, recognise and reward exceptional service providers and find some way to drive business to their doors, then only will we raise standards of service and performance within it,” said the creator of PHAB Service Stars, Nergish Wadia-Austin.

“Now nothing short of exceptional will do. PHAB Service Stars are designed to highlight those professionals who go the extra mile, who ask the right questions, who listen to and solve their customer’s needs and thereby create long-term loyalty. We must reward that behaviour.”

Who is on the PHAB Advisory Board?

“The PHAB Service Stars advisory board of directors have been selected because they work tirelessly within this magnificent industry of ours to continuously raise standards within it,” added Nergish. 

Members of the PHAB Service Stars advisory board of directors include:

• Millie Kendall, chief executive of the British Beauty Council 
• Sally Pedder, spa manager at the Dorchester Hotel, London’s Park Lane
• Gill Morris, co-director of GMT TEC
• Samantha Sweet, director and co-founder of Sweet Squared
• Avril Palmer-Fye, founder and managing director of Magis Supplies.

Will you be applying for a PHAB Service Star? Comment below.