Professional Beauty December magazine: the highlights

The December issue of Professional has landed and includes a full-proof guide to dermaplaning, advice on support schemes offered by professional brands to salons, spas and mobile beauty businesses, and advice on how you can increase revenue with an online shop.

Salon owner and session tech Liza Smith gives us the lowdown on her involvement in the Government’s reopening guidelines, while Ye Olde Bell’s Lizzie Bath reveals three ways to create value-adding spa packages for clients without discounting your core services.

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The December digital issue can be read online for free here.

 

Professional Beauty December magazine highlights include: 

In this together – Coronavirus has drastically impacted the beauty industry. We round-up the vital support schemes the professional brands are offering to salons, spas and mobile businesses.

Smooth operator – Your ultimate guide to dermaplaning, covering contraindications, benefits and training courses.

Online shops – As beauty adapts to the new normal, we explore how an online shop can create a second revenue stream for your salon or spa.

Talking to… Liza Smith – The salon owner and session tech tells us about her involvement in the Government’s reopening guidelines and her new business coaching initiative.

Worth every penny – Ye Olde Bell’s Lizzie Bath reveals three ways you can create spa packages that add value for clients instead of heavily discounting your core services.

Q&A – Delivering a five-star customer journey is the holy grail. PHAB Service Stars’ Nergish Wadia Austin reveals the steps to take to get this right.

Insider – Monthly stats to help salons and spas benchmark their businesses.

Ward’s world – Why Hellen Ward is feeling optimistic about the future as we come to the end of 2020.

Ask the experts – Five ways to boost profits in 2021 and how aromatherapy can help clients during the Covid-19 pandemic.

Treatment News – How CACI’s Electro Mask works and new detoxifying treatments from Dermalogica and Guinot.

New products – Christmas goodies from Eve Taylor, SBC, Nimue and more.

Cover image: Salon System Nails by Julie-Anne Lariverie

What are you loving in the December issue of the magazine? Comment below.