Sweet Squared appoints new COO/CFO

UK distributor Sweet Squared has appointed James Mortimer chief operating officer and chief financial officer.

A qualified accountant with a background in finance and logistics, Mortimer has experience of working with a wide range of companies in the private sector.

Sweet Squared chief executive Samuel Sweet said of the appointment: “This new role is designed to strengthen our team and commitment to delivering the highest service levels possible for our customers and we knew James had the right skills.”

Commenting on his appointment, Mortimer said he felt “honoured, having seen the passion and enthusiasm the [Sweet Squared] team has for the customer and their experience”.

Sweet Squared distributes a range of spa and beauty brands in the UK, including CND, Minx, Moroccan Tan and Waxperts.