Hotel Chocolat launches beauty range

Luxury chocolate brand Hotel Chocolat has launched its first line of beauty products.

The range, called Cocojuvenate, will be used in the brand’s Cocojuvenate spa at the Hotel Chocolat Boucan Hotel & Restaurant on Saint Lucia, and will also be sold in its stores and online.

Hotel Chocolat grows its own cocoa and said the range came from the realization that the antioxidants, vitamins, minerals and feel-good happiness that cocoa provides on the inside could provide the same benefits applied on the outside.
The products don't smell of chocolate but instead have a scent inspired by the refreshing tang of a freshly cut cocoa pod.

The Cocojuvenate makes use of the natural properties of cocoa, which is rich in antioxidants, vitamins and minerals and has nourishing, softening and hydrating properties. It also includes new ingredient NanoCacao, a superfine emulsion of cocoa (a lipophilic fraction of the bean) which the company says uses the cocoa bean’s natural feel-good compound to help distress, relax and soothe the skin.

Hotel Chocolat chief executive Angus Thirwell said: “At our hotel spa we recently began to create treatments from the cocoa growing all around to take full advantage of those properties, with great success. Creating this new range felt like a very natural progression for us.”

The Cocojuvenate range comprises eight products: Lip Balm, Body Oil, Hand Cream, Warming Body Mask, Body Polish, Body Butter, Hand & Body Wash, Hand & Body Lotion and a Treatment Candle.