BTL launches its sculpting and fat-reduction devices to the beauty market at PB London

BTL launched industry-leading aesthetic devices including Emsculpt, Emtone and Exilis Ultra360 to the UK beauty sector at Professional Beauty 2022 at London ExCeL on April 3–4.

Technology innovator BTL Aesthetics, creator of brands including Emsculpt, which has transformed non-invasive body-sculpting over recent years, has launched a brand-new team to focus on the needs of the UK beauty sector, due to growing demand. 

Now BTL’s expert systems for skin tightening, cellulite, fat reduction and muscle toning, with global recognition, are available to the UK beauty sector. 

“There was unprecedented demand at the Professional Beauty show from salon owners to experience the treatments themselves and ask how they can offer them to their clients,” says Charlotte Penwright, BTL UK marketing and events coordinator. 

How does the Emsculpt work?

Emsculpt uses trademarked HIFEM technology to create an electromagnetic field to target muscle groups such as the abdomen, buttocks, arms or legs and induce supramaximal contractions which the body cannot do naturally, performing 20,000 contractions in a 30-minute treatment to both build muscle and reduce fat. 

22 clinical studies on Emsculpt support an average of 16% muscle increase and 19% fat reduction after a course of four treatments within two weeks, which is said to be the equivalent of 12 weeks of HIIT exercise.

What is Emtone and how does it work?

Emtone offers a unique combination of targeted pressure energy and monopolar radiofrequency to tackle all five causes of cellulite and loose skin in a single treatment, with spectacular results.

“It is great to see these industry-leading technologies now available in leading beauty businesses throughout the UK,” says Eddie Campbell-Adams, BTL UK’s business development director and head of beauty sales. 

“Our customers are supported by our vastly experienced sales team, expanded training team and our comprehensive marketing support portal.”

BTL is now well positioned to meet the needs of the UK beauty market and help salon owners to grow their businesses by offering the best and latest high-quality treatments.  

Find out how you can expand your business with BTL technologies

This is a sponsored story in association with BTL.