HD Brows sets up shop in Benito Brow Bar, Birmingham

HD Brows is bringing its services to Benito Brow Bar at Debenhams in Birmingham’s Bull Ring.

Customers can now access walk-in appointments for HD Brows treatments, with one of the brand’s trained stylists, who have all attended the intensive HD Brows two-day training and refresher courses. The treatment menu includes full HD Brows treatments as well as the express option – a quicker treatment comprising shaping using waxing, threading or tweezing and brow make-up application. 

Make-up services will also be on offer from verified HD Brows professional make-up artists, using the Make Up by HD Brows range. Clients can choose from a menu of looks designed by HD Brows’ celebrity make-up artists Kristina Theodoris and Celena Handcock, including Sculpt & Glow and Lashes & Liner.

The full 18-product range for brows, eyes, skin and lips will be available to purchase in the brow bar. There are currently more than 30 Benito Brow Bars throughout the country, and more HD Brows rollouts are planned for the future in other regions.

“We are very excited about our collaboration with Benito Brow Bars at Debenhams. With 30 Brow Bars under its belt, the brand is known and loved by UK consumers, and our affiliation will only serve to strengthen the HD Brows brand and range of services to the consumer. We look forward to rolling this out in further locations in the future,” said CEO and founder of HD Brows, Nilam Holmes-Patel.