Oriele Frank promoted to UK managing director of Elemis

British skincare brand Elemis has reshuffled its team following its acquisition by the L’Occitaine Group, with Oriele Frank promoted to UK managing director. 

Frank, previously chief marketing officer, will oversee the business in the UK market and deliver growth, while Noella Gabriel remains president of the company but will be based in its New York headquarters, continuing to drive the brand’s expansion in the states. 

Meanwhile, chief executive Sean Harrington is relocating to Asia to open Elemis’s first Hong Kong office, with the aim to build the brand’s presence across the APAC market.

“We are thrilled to be entering a new and exciting phase of growth for Elemis. This next period will strengthen the continued growth and momentum behind our timeless brand and remarkably transformative products,” said Harrington.

“Together as a team, brand and family, we have an incredible opportunity for success and we are more ready for it than ever.” 

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