Skinbrands' Sharon Cass dies aged 46
Skinbrands’ education and brand manager Sharon Cass has passed away following a brain tumour.
Cass, who was 46, died peacefully surrounded by her family on May 11. She had a long career in the aesthetics and beauty industries spanning more than 25 years.
During her early beauty career, Cass lived in Australia, practising beauty therapy and running a spa.
In 2001, she became the international senior instructor for International Dermal Institute, hosting international training events for Dermalogica, before taking a role in 2004 as the Court House Clinic Group’s national clinic manager.
Here she developed treatment protocols and service menus whilst also overseeing the expansion of the clinic group from three locations to seven.
In 2007, Cass became head of education and brand awareness at Cosmeceuticals helping to introduce Priori to the UK market. She was also instrumental in the merger of Cosmeceuticals and Skinbrands in 2014, rolling out the education and protocols for the new brand.
As an accomplished lecturer and trainer, she was a popular speaker at some of the industry’s best-known exhibitions. Her lively seminars reflected her abundant enthusiasm and passion for skincare and ingredients.
As education and brand manager she hosted many of Skinbrands road shows and events and played a key role in the product development of the Vitage antioxidant range. More recently she created the treatment protocols for the Lightfusion photofacial.
Cass is survived by her partner of 20 years Les and their two young children.
Amanda Coveney, managing director of Skinbrands, said, “Sharon was always so inspirational when speaking about the benefits of good skincare and her knowledge of ingredients was simply breath-taking. There was nothing she did not know and often referred to herself as our 'ingredient geek'. She has been taken too soon and she will be sorely missed by us all."