The iiaa philosphy

Published 18th Jan 2016
The iiaa philosphy

Watch iiaa’s insightful video, where the company’s Founder and Managing Director, David Alpert speaks about the company’s philosophy and what makes iiaa unique.

iiaa’s Founder and Managing Director, David Alpert speaks about the company’s philosophy and what makes iiaa unique, in front of a live audience of over 450 skincare professionals at the never-before-seen event, iiaa Live. 

Leading international speakers from the skincare industry attended the day event covering topics such as intrinsic/extrinsic ageing, the effects of UV radiation on ageing, the power of peptides and how to nourish skin from within.  The event was filmed and is now part of a series of programmes, which can be viewed at www.iiaa.eu/videos.

David Alpert shares the Feed, Fortify, Finish™ philosophy. The company’s vision focuses on feeding the skin from within, with premium supplements brand Advanced Nutrition Programme, fortifying the skin with Environ Skin Care and finishing with mineral make-up brand, jane iredale.  

At Professional Beauty London, iiaa will be showcasing all three brands along with some very exciting launches including Skin Accumax Supersize, jane iredale’s Spring Collection- Skin is In and new shades of PurePressed Base product. Avance DFP 312 cream, from Environ with also be making an appearance! In addition, there will be exclusive show offers available, live demonstrations from a team of experts and free advice and skin analysis consultations taking place. Visit iiaa at stand P30 for all this and more!

Professional Beauty London returns to ExCeL London on 28-29 February. Free tickets are available here.

PB Admin

PB Admin

Published 18th Jan 2016

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