Wellness experiences bookings up by 69% on TripAdvisor
Travel review and booking site TripAdvisor said bookings for wellness experiences increased by 69% year on year in 2018.
The 2019 Experiences Trends Report revealed New Zealanders were the most interested in wellness experiences while travelling, with bookings climbing by 362% from 2017.
Reykjavik in Iceland was the most-booked destination for wellness experiences overall in 2018, with bookings up 637%, followed by La Fortuna, Costa Rica (up 105%), Mendoza, Argentina (+94%), Budapest, Hungary (+62%) and Chiang Mai, Thailand (+58%).
Specifically, the most-booked wellness experience last year was a private entrance spa experience at Széchenyi Spa in Budapest. Admission to the Wai-O-Tapu Thermal Wonderland in Rotorua, New Zealand came in second place, followed by an Arabian bath experience at Granada’s Hammam Al Ándalusin Spain.
Spa experiences in Phuket, Thailand; Melbourne, Australia; Tokyo, Japan; and Marrakech, Morocco also made the top 10.
“Travellers’ focus on immersive experiences show just how much the tourism landscape has changed,” said Hayley Coleman, a spokesperson for TripAdvisor.
“It’s no longer enough to visit iconic sites, but instead travellers are asking ‘What more can I get out of my trip?’, ‘How can I bring my travels home with me?’ Experiences like a trip to the Mineral Hot Springs in La Fortuna let travellers get deeper into a destination’s fabric and give them the opportunity to take what they’ve learned – or return rejuvenated – home.”
Image: Széchenyi Spa, Budapest