David Alpert on skin and salon trends
Published
26th Apr 2016
"It's never been such an exciting time to be a skin therapist in the industry but equally it's never been such a diffcult time," says iiaa managing director David Alpert when I catch up with him for our PBTV interview.
Online sales of professional brands has become a major challenge for salons, he says. Find out what he recommends to help overcome this in the interview below.
We also find out what he thinks are the hottest ingredients and trends in the beauty industry right now, as well as what's in store this year from the company's brands: Environ, Jane Iredale and Advanced Nutrition Programme.
