What’s new at Professional Beauty London 2026?
Professional Beauty London returns to Excel London on October 4–5 2026 with an exciting lineup of new features, co-located events and networking opportunities designed to help beauty, spa and hair businesses grow.
For the first time ever, Professional Beauty London will be co-located with Salon International, creating Europe’s largest autumn event for the beauty, spa and hair sectors. Whether you want to discover the latest treatment innovations, master business management or expand your professional network, this year’s show offers more value than ever before.
Here is a look at what is brand new for PB London 2026:
A clear new focus on business growth
This year, PB London is on a clear mission: to help every business in the beauty and spa sectors grow. The show brings the entire industry together to build a supportive space where business owners can find practical solutions to navigate current economic challenges and unlock new revenue streams.
The Business Hub
Looking for practical advice on running, promoting and growing your business? The Business Hub connects you with a wide range of specialist service providers, all there to support your business. Visit their stands and head over to the Business Stage to hear talks on PR and marketing, AI integration, finance, strategic collaborations and client retention.

Inspiring the next generation
The future of our industry lies in inspiring emerging talent. We are focusing on opening doors for young professionals and students to take their crucial next steps into rewarding beauty careers. From internship programmes to salon starter kits, explore the opportunities and support available to help launch the next generation of beauty professionals.

The IIAA Stage
A brand-new dedicated platform specifically for aesthetics professionals. The IIAA: Active Ageing Stage brings together leading industry experts to share technical knowledge, debate upcoming industry developments and explore the future of advanced skincare and aesthetic treatments. View the full lineup here.
PB’s Power Hour roundtables
Looking for interactive, peer-led learning? Join fellow salon owners and industry experts for PB’s Power Hour Roundtables. These intimate discussion groups focus on the biggest hurdles facing salon leaders today, allowing you to share ideas, gain practical feedback and leave with immediate solutions to grow your business.
Hosted Buyers Club
Designed exclusively for salon, spa and clinic decision-makers, the Hosted Buyers Club offers an exclusive tailored experience at the show. Approved participants gain access to an exclusive lounge, complimentary refreshments, early entry to the exhibition floor and a premium goody bag. Click here to submit your application for Hosted Buyer status.

Plan your visit to PB London 2026
- When: Sunday October 4 – Monday October 5, 2026
- Where: Excel London
- Co-located with: Salon International 2026
Don't miss your one opportunity this year to invest in your business, meet leading brands and industry peers, discover the latest products and insights and gain the knowledge you need to plan for the year ahead. Click here to register for your free badge today and start planning your show experience.