Professional Beauty Autumn 2025

Register for your free ticket for Professional Beauty Autumn, formerly known as Salon Beauty will take place on the 12- 13 October 2025

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Autumn's Essential Beauty Event

Join thousands of beauty professionals at Professional Beauty Autumn 2025, taking place on 12–13 October 2025 at ExCeL London. Formerly known as Salon Beauty, this dynamic beauty trade show is the ultimate destination for salon owners, spa professionals, aestheticians, nail techs and beauty therapists looking to discover the latest trends, technologies and treatments in the industry. Explore hundreds of top beauty brands, attend expert-led education sessions and network with industry leaders all under one roof. Whether you’re looking to grow your salon business, introduce new services, or upskill your team, Professional Beauty Autumn delivers everything you need to stay ahead of the curve.

Running alongside Salon International, the UK’s biggest hairdressing trade show, this event also offers a fantastic opportunity to explore professional hair brands, see celebrity stylists in action and discover how to successfully add hair treatments to your beauty business.

Don’t miss out, register today to attend the most influential event in the UK professional beauty calendar.

 

Headline Sponsor

Live stages

Oct 12, 10:00am to Oct 13, 5:00pm
Live stages
At Professional Beauty Autumn enjoy our three, free live stages. Including the Health & Wellbeing stage, the Advanced Beauty stage and the Live Demo stage.

Timetable

Nourish to Flourish: Science-Based Natural and Dietary Strategies for Radiant Skin

Health & Wellbeing Stage

Charlotte Palmer

Start Time 11:30am
End Time 12:10pm

E-filing with freedom

The Professional Beauty Stage

Najet Hamila-Strand

Start Time 12:00pm
End Time 01:00pm

Shall I Yin or Yang it?

Health & Wellbeing Stage

Yan Sophokleous

Start Time 12:20pm
End Time 01:00pm

The trends and innovations set to shake up the beauty market

The Professional Beauty Stage

Lauren Hosannah

Alison Haynes

Francesca Otote

Start Time 01:00pm
End Time 02:00pm

Oncology Massage - Inclusivity for clients living with or recovering from cancer

Health & Wellbeing Stage

Marc Innes

Start Time 01:10pm
End Time 01:50pm

The untapped power of product: reframing retail in the salon & spa

The Professional Beauty Stage

Arif Isikgun

Start Time 02:00pm
End Time 03:00pm

East-West Synergy: De-segmenting, Integration and Re-integration

Health & Wellbeing Stage

Jacque Pollard

Start Time 02:00pm
End Time 02:40pm

Mobilisation and Stretching

Health & Wellbeing Stage

Ismail Güler

Start Time 02:50pm
End Time 03:20pm

The Future of Fractional Skin Regeneration

The Professional Beauty Stage

Amy King

Start Time 03:00pm
End Time 04:00pm

Secrets Of How To Do Ayurvedic Massages Head To Toe

Health & Wellbeing Stage

Ravi Bhanot

Start Time 11:30am
End Time 12:10pm

How to grow a profitable business as a self-employed therapist: launching, investing, collaborating and marketing

The Professional Beauty Stage

Katie Onyejekwe

Rhoderline Osafo

Rachel Stevens

Amba Logan

Start Time 12:00pm
End Time 01:00pm

Work Smarter – Not Harder: Singing Bowls for Massage Therapists

Health & Wellbeing Stage

Maja Singing Bowls

Start Time 12:20pm
End Time 01:00pm

What is a Massage Therapist required to learn for the future

Health & Wellbeing Stage

Jeppe Tengbergs

Start Time 01:10pm
End Time 01:50pm

10 ways to manage and motivate your team for success

The Professional Beauty Stage

Karen Thompson

Start Time 02:00pm
End Time 03:00pm

Interactive Thai yoga massage sequence for neck and shoulder pain

Health & Wellbeing Stage

Daniel Gladwell

Start Time 02:50pm
End Time 03:20pm

Salon and Spa Owners' Club Live Stage

Oct 12, 11:30am to Oct 13, 2:30pm
Salon and Spa Owners' Club Live Stage
Members of the Salon & Spa Owners' Club enjoy exclusive access to a complimentary live stage located within the Salon & Spa Owners' Club lounge, sponsored by Salonology. Hear from industry professionals on how to support your business. Please note your ticket must have 'Owners Club' for entry into the lounge.

Timetable

The 5 Keys To Growing Your Beauty Business (And None Of Them Are Lip Syncing On Reels)

Salon & Spa Owners' Club Live Stage

You've taken the leap and you're officially a business owner... but nobody told you about the part which is both the most important as well as the most misunderstood - attracting high vibe clients into your world. If you're industry skills are A* - but your marketing skills more like an F - then you'll want to join salon marketing expert Ryan Power for this high energy presentation which will leave you with clear steps to take to unlock the secret of clients on autopilot.

Ryan Power

co-founder of leading salon coaching and mentorship brand Salonology

Start Time 11:30am
End Time 12:30pm

The 5 Keys To Growing Your Beauty Business (And None Of Them Are Lip Syncing On Reels)

Salon & Spa Owners' Club Live Stage

You've taken the leap and you're officially a business owner... but nobody told you about the part which is both the most important as well as the most misunderstood - attracting high vibe clients into your world. If you're industry skills are A* - but your marketing skills more like an F - then you'll want to join salon marketing expert Ryan Power for this high energy presentation which will leave you with clear steps to take to unlock the secret of clients on autopilot.

Ryan Power

co-founder of leading salon coaching and mentorship brand Salonology

Start Time 02:30pm
End Time 03:30pm

Fearless Selling In Your Salon - How To Charge More, Sell More and Make More Money Without Feeling Pushy, Salesy or Unworthy

Salon & Spa Owners' Club Live Stage

As salon owners, taking your clients on a journey to a result is what we do best... until it comes to asking for the money, that is. We get so stuck when it comes to increasing prices, selling retail and asking for money in exchange for our skills that many simply don't do it. However, the pricing isn't the problem. Rather, as you'll discover, it's your programming - and it's holding you back from serving your clients at the highest level as well as earning the money you should be - even if you don't realise it. In this training, salon mentor and hypnotherapist Hollie Power lifts the lid on the reasons why you're not where you want to be - and shows you how to shift to a space of natural and organic sales, increased confidence and finally charging your true worth.

Hollie Power

co-founder of Salonology

Start Time 11:30am
End Time 12:30pm

Fearless Selling In Your Salon - How To Charge More, Sell More and Make More Money Without Feeling Pushy, Salesy or Unworthy

Salon & Spa Owners' Club Live Stage

As salon owners, taking your clients on a journey to a result is what we do best... until it comes to asking for the money, that is. We get so stuck when it comes to increasing prices, selling retail and asking for money in exchange for our skills that many simply don't do it. However, the pricing isn't the problem. Rather, as you'll discover, it's your programming - and it's holding you back from serving your clients at the highest level as well as earning the money you should be - even if you don't realise it. In this training, salon mentor and hypnotherapist Hollie Power lifts the lid on the reasons why you're not where you want to be - and shows you how to shift to a space of natural and organic sales, increased confidence and finally charging your true worth.

Hollie Power

co-founder of Salonology

Start Time 02:30pm
End Time 03:30pm

View our 2025 Professional Beauty Autumn brands below

 Anti Hair Loss Shampoo

Anti Hair Loss Shampoo

 PRP Training + Centrifuge + Kit

PRP Training + Centrifuge + Kit

 Studex Sensitive Range

Studex Sensitive Range

 Tooth Fairy Professional LED Tooth Whitening Starter Set

Tooth Fairy Professional LED Tooth Whitening Starter Set

Accreditation

Accreditation

ARTIFLEX 3D ART GEL - Non Wipe

ARTIFLEX 3D ART GEL - Non Wipe

Asset Finance

Asset Finance

BRIDAL BOUQUET - PEARL BUILDER IN A BOTTLE (Tpo & Hema Free)

BRIDAL BOUQUET - PEARL BUILDER IN A BOTTLE (Tpo & Hema Free)

BRIDESMAID - PEARL BUILDER IN A BOTTLE (Tpo & Hema Free)

BRIDESMAID - PEARL BUILDER IN A BOTTLE (Tpo & Hema Free)

Business Loans

Business Loans

CoolShaping2

CoolShaping2

DermaJuve Platinum

DermaJuve Platinum

DermaXpert

DermaXpert

Dr Light

Dr Light

Exhibitors Offering Finance Options

Exhibitors Offering Finance Options

Hair Growth Helmet Laser

Hair Growth Helmet Laser

Hydra Beauty 2

Hydra Beauty 2

Insurance

Insurance

Liposhape Pro

Liposhape Pro

Low-Start Lease

Low-Start Lease

Lumière

Lumière

Lumiére Noire

Lumiére Noire

MANGO JAM - GLASS

MANGO JAM - GLASS

MATCHA JAM - GLASS

MATCHA JAM - GLASS

Medisept Nose Piercer

Medisept Nose Piercer

Membership

Membership

Mezotix

Mezotix

Micronjet Needles

Micronjet Needles

MotherSage Anti-Cellulite Gel

MotherSage Anti-Cellulite Gel

MotherSage Bath Salts

MotherSage Bath Salts

MotherSage Body Butter

MotherSage Body Butter

MotherSage Body Oil

MotherSage Body Oil

MotherSage Lip Balm

MotherSage Lip Balm

MySite

MySite

OPAL BLUSH - PEARL BUILDER IN A BOTTLE (Tpo & Hema Free)

OPAL BLUSH - PEARL BUILDER IN A BOTTLE (Tpo & Hema Free)

Oxygenetix

Oxygenetix

PayPro

PayPro

PEBBLES High Quality GOLD CREAM with Fragrance 800 g

PEBBLES High Quality GOLD CREAM with Fragrance 800 g

Pharma Hermetic Vials & Ampules

Pharma Hermetic Vials & Ampules

PRP Bio-Filler Training

PRP Bio-Filler Training

PRP Intimate Area Rejuvenation

PRP Intimate Area Rejuvenation

PRP Kits - 6 Client treatments

PRP Kits - 6 Client treatments

PRP PURE Centrifuge

PRP PURE Centrifuge

PRP Training for Joints & Tendon

PRP Training for Joints & Tendon

QUAD Curve

QUAD Curve

QUAD Derma

QUAD Derma

QUAD EM Pro

QUAD EM Pro

QUAD Hydra

QUAD Hydra

QUAD Laser

QUAD Laser

QUAD Lipo

QUAD Lipo

QUAD Mask

QUAD Mask

RadiaNt Dermal Fillers

RadiaNt Dermal Fillers

RRS

RRS

SHEER VALE - PEARL BUILDER IN A BOTTLE (Tpo & Hema Free)

SHEER VALE - PEARL BUILDER IN A BOTTLE (Tpo & Hema Free)

SkinSystem THE WAX GOLD Elastic Epilatory Wax in Pebbles 800 gr

SkinSystem THE WAX GOLD Elastic Epilatory Wax in Pebbles 800 gr

SMARTDiode

SMARTDiode

Studex Advanced Aftercare

Studex Advanced Aftercare

Studex Tiny Tips Retail Range

Studex Tiny Tips Retail Range

Super Star Marketing Pack

Super Star Marketing Pack

System 75

System 75

Tooth Fairy Professional Tooth Crystal Kit

Tooth Fairy Professional Tooth Crystal Kit

Tooth Fairy Tooth Whitening Home Kit

Tooth Fairy Tooth Whitening Home Kit

Ultra 4D Platinum

Ultra 4D Platinum

Ultra Tesla

Ultra Tesla

Ultra Tesla Seat

Ultra Tesla Seat

WEDDING DAY - PEARL BUILDER IN A BOTTLE (Tpo & Hema Free)

WEDDING DAY - PEARL BUILDER IN A BOTTLE (Tpo & Hema Free)

WisePOS E

WisePOS E

Exclusive Show Offers – Up to 50% Off!

Exclusive Show Offers – Up to 50% Off!

QUAD Aesthetics

FREE Training with the Purchase of a Starter Kit

FREE Training with the Purchase of a Starter Kit

Studex Piercing Systems

Microneedling Pen Starter Kit

Microneedling Pen Starter Kit

celestetic uk

Microneedling Serum Kit

Microneedling Serum Kit

celestetic uk

Sign up today and unlock £550.00 worth of Vagaro Offers!

Sign up today and unlock £550.00 worth of Vagaro Offers!

Vagaro

Skin Peel Starter Kit

Skin Peel Starter Kit

celestetic uk

VAT FREE - on all products purchased on the day!

VAT FREE - on all products purchased on the day!

PRP & Hair Restoration Expert + Shop Aesthetics

£100 OFF - PRP Training + Starter Kit

£100 OFF - PRP Training + Starter Kit

PRP & Hair Restoration Expert + Shop Aesthetics

✨ New Fashion Trend Colours — Inspired by Vogue 2025/2026 ✨

✨ New Fashion Trend Colours — Inspired by Vogue 2025/2026 ✨

LuxegelLTD

Professional Beauty Autumn at ExCeL London

Formerly known as Salon Beauty.

Find us at:
ExCeL London, Royal Victoria Dock, 1 Western Gateway, London E16 1XL

2025 Opening Times

Sunday 12 October: 10am - 6pm
Monday 13 October: 10am - 5pm

Beauty Professionals

14,165

Salons

8,574

Owners & Managers

4,552

Visitors from salon international

42,277

Why exhibit at Professional Beauty Autumn?

Professional Beauty Autumn unites the industry under one roof, bringing together key decision-makers—Salon and Clinic Owners, Lecturers, Beauty Therapists, Nail and Lash Techs, Make-up Artists, Hairdressers, and more. Exhibiting gives your company the chance to strengthen relationships with existing clients and generate new leads. The show allows you to focus on this important market by taking a stand and your own training and hospitality area. Our all-inclusive participation ensures you can showcase your brand, meet buyers, and network directly with salon owners on the show floor.

Unrivalled Access to Beauty Industry Decision-Makers
Professional Beauty Autumn draws a premium audience of salon, clinic, and spa professionals - including thousands of owners, buyers, distributors, and freelancers. Exhibiting puts your brand directly in front of decision-makers seeking new products and innovations.

Massive Footfall – Over 47,000 Combined Buyers
The event attracts over 47,000 industry buyers, with more than 13,000 beauty-focused attendees at Professional Beauty Autumn alone. This scale offers unmatched opportunities for lead generation, brand exposure, and B2B engagement.

Strategic Timing Before Peak Sales Season
Held in October at ExCeL London, the show positions your offerings ahead of the vital Christmas and New Year retail season, when salons and spas increase purchasing.

Launchpad for New Products and Innovations
Professional Beauty Autumn is ideal for launching products, live demos, and sampling - enabling instant feedback and buzz from industry insiders.

Gather Market Intelligence and Trends
Explore the show, attend seminars, and network to stay ahead of trends, assess competitors, and find inspiration for product and marketing strategies.

   

"I’d say promoting our brand at the show has been really successful. We're a relatively new brand, so having the opportunity to get our name out there on such a large platform—especially alongside big, established competitors—has been incredible. Just being there and making our presence known has been one of the best things for us."

Paige Chohan, Co-founder Bexy Glow

Co-located with Salon International

Separately promoted but in the same venue, Salon International will introduce you to professionals in the hairdressing industry. Held alongside Salon International, Europe’s premier hair exhibition, this dual-show format delivers access to tens of thousands of additional visitors, including hair professionals, barbers, salon chains, and international distributors – dramatically increasing your exposure. A great opportunity if you’re thinking of offering hair treatments or want to see the biggest names on stage!

DOUBLE THE REACH

“It's the opportunity for us to show who we are, to meet our customers that we haven't seen for a long time, but also introduce our services and who we are to potentially new customers, and really listen to see what the market is looking for, so we can help develop our business going forward.”

Josh Yardley, Founder and Owner of The Smart Group

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