How the beauty industry is supporting International Women’s Day
Benefit Cosmetics, London and Glasgow
Benefit Cosmetics is honouring the date by offering free, professional headshots at its London boutique and Glasgow counter in House of Fraser. Collaborating with LinkedIn, the company is encouraging visitors to ‘makeover your LinkedIn profile’ with a professional headshot that can be taken on the day. According to LinkedIn, members with a profile photo receive up to 21x more profile views, but many don’t have access to a professional photographer or equipment. Benefit hopes that this initiative will help women advance in their careers.
No purchase is necessary and headshots will be available on a first-come first-served basis on Sunday March 8 at the Benefit Cosmetics Boutique, 43 Carnaby Street, London, W1F 7EA and the Benefit Cosmetics Counter, House of Fraser, Ground Floor, 43 Buchanan Street, Glasgow, G1 3HL
Nail Transphobia, Brighton
Charlie Craggs, an award-winning activist and author who heads up the Nail Transphobia campaign, is hosting a pop up nail salon at Brighton Women’s Centre on Saturday 7 March. With her team of trans nail techs, they’re inviting members of the public to join them for a free manicure to open up discussion and break down barriers.
Kettering Park Hotel & Spa, Northamptonshire
Kettering Park is hosting an afternoon of workshops and classes to celebrate International Women’s Day. The agenda includes a mindfulness talk, yoga classes and workshops on how to manage the menopause and build confidence and assertiveness. They are also hosting a raffle prize and all proceeds will go to a nominated charity by each guest.
Waldorf Astoria Edinburgh – The Caledonian, Edinburgh
The hotel is hosting a panel on Thursday 12 March with women across diverse industries. Guests can also enjoy complimentary hand massages and skin consultations with a Guerlain beauty expert in its pop-up spa, as well as cocktails and canapés inspired by Guerlain’s fragrance range. A prize draw will also be held to win either an overnight stay or massage at the hotel’s Guerlain treatment rooms, with all proceeds going to Scottish Women’s Aid.
Empowering nail art
From female forms to feminist quotes, many nail artists have taken to Instagram to showcase their designs for International Women’s Day. Many of the designs are simple to do and can be replicated on an accent nail to help celebrate the day with your clients.
How is your business supporting International Women’s Day? Join in the discussion below.