Half of generation Z would consider pursuing a career in beauty

Generation Z are obsessed with beauty more than any other demographic, citing it as their number one hobby and potential career choice. 

A new survey by international standard-setting body Cidesco canvassed current Irish school leavers and found that 88% of 17–19-year-olds rank make-up and beauty as their top interest, ahead of music (79%), fashion (71%), exercise (39%) and cooking (34%).

Nearly half (42%) said they would consider pursuing a job in beauty too, showing that for many their hobby could transition into a real career path, which is good news for the industry as it continues to struggle with the recruitment crisis. 

Cidesco states that there are currently 30,000 global vacancies in the beauty and spa industry – this recruitment issue will be discussed at PB’s Salon and Spa Connect networking forum, taking place at PB North. 

“The impact of Ireland’s buoyant beauty industry is evident and is manifesting in an unprecedented demand for professional training and educational courses,” said Cidesco president Mary O’Donoghue. 

“Employment in this sector offers many candidates their ‘dream job’ and a career that is engaging and fulfilling while also being flexible and stable. Even during economic uncertainty, the beauty industry tends to be insulated from its harshest impact as a beneficiary of the so-called ‘lipstick effect’.” 

The global beauty and spa market is expected to reach $190 billion in revenues by 2024. In Ireland, it is estimated that €9 million euros is spent on beauty and wellness each day.  

Are you thinking about starting a career in beauty? Find out how you can make it as a massage therapist.